Moda e dintorni

Brand DNA

Whether you are willing to develop your personal brand or you are an entrepreneur striving to get the spotlight on your product, you will need to follow some basic rules to build a strong brand. Here below you find a brand building canvas that will put you on the right track. You should find it …

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Fashion products lifecycle Semiotic quadrant

Fashion cycle in Semiotics

#Dressing, #style, #fashion The history of fashion goes back a long time. The meaning of clothes  has changed during the centuries, from pure representation of status to expression of self #secondskin. However the fundamental meaning behind the style we adopt have remained unchanged and as of today it can be traced back to one single …

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