If it is true that the manager is the one who obtains results through people, management is the science that studies the management of people. This is why it is a science that must take into account what motivates people to act and often has to deal with irrational behavior.
Communication is a sieveUmberto Eco
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E-commerce models: difference between marketplace and dropshipping
It goes without saying that e-commerce has become essential for both brands and retailers in the fashion, pharmaceutical, DIY and other sectors. However, there are different operating models for selling online, the direct site (B2C), the marketplaces, the dropship and the affiliate. The relationship between retailers and brands has changed. Retailers aren't placing wholesale orders like they used to, but are integrating several business models including dropshipping, marketplace, and e-concession. e-concession It's the ...
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The abandoned carts
The web statistics indicating that at least 70% of online orders are not completed, this implies that your e-commerce is constantly losing 70% of potential customers. On mobile, the average cart abandonment rate rises to 85%. How to reduce this loss rate and how to recover abandoned carts? The communication and automation techniques aimed at completing the check out are called "abandoned cart recovery" or cart recovery. Why do people drop out ...