SEO

Google trends Analytics and other google tools

Essential and free Google tools to manage your e-commerce website

In the toolbox of digital marketers and e-commerce managers, these Google tools cannot be missing. Google provides for free a number of tools that have become essential in everyday digital activities. Of course, Google earns from advertising and if you want to advertise on the Google network you have to invest, but before you get there you must first learn Google's free tools. Here are the tools I use most frequently. Google Search Console. It is the free tool that you ...

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SEO for CEOs CIOs

Introduction to SEO for CEOs What CEOs need to know about SEO Search Engine Optimization is: SEO brings qualified traffic to the site at a lower cost than advertising and more lasting than performance marketing Content that the company must commit to to create editorial content. It is not only a technical question but also involves the communication offices of companies * In particular, the last point I think is worthy of reflection: in more than ...

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